活動策劃及管理( event management)

工作職責

工作職責 開展策劃及参與不同類別的市場營銷推廣活動,制定營銷策略 熟悉社交媒體 (Facebook、IG、Youtube) 的文化和媒體工具運作流程 及 社交媒體平台的日常管理工作 跟進公司網頁及社交媒體推廣的廣告內容創作、編輯、日常互動和維護 撰寫及參與制作廣告文章和構思宣傳物品的編輯和優化 了解市場動態，定期分析推廣運營情況及社交媒體推廣效果，制定推廣策略，能運用數據分析工具（Google Analytics、Facebook Ad Manager等） Work responsibilities Plan and participate in marketing and promotion activities of different types and develop marketing strategies Familiar with the workflow of cultural and media tools for social media (Facebook, IG, Youtube) and the daily management of social media platforms Follow up on the company's web pages and social media promotion of advertising content creation, editing, and daily interaction and maintenance Write and participate in the production of advertising articles and conceptualize promotional items Understand market dynamics, regularly analyze the promotion and social media outreach, develop a strategy to use data analysis tools (Google Analytics, Facebook Ad Manager, etc.)